What is an SEO Analysis?
Our SEO Analyses provide a general overview of
your website's current rankings, indexed pages, incoming links,
and website traffic (where available) and reports on your
website's content, including keyword density, code validation
and any suggestions for improving your current positions for
a given set of keyword phrases. We include descriptions of
important aspects of your website's content and code and how
they affect your search engine rankings.
How does it differ from the Usability Report?
While the usability report provides a strong focus
on the customer's experience, SEO Analysis focuses on content,
keywords and how those customers get to your site. The Usability
Report summarizes your website's qualitative attributes, but
the greatest benefit is when the two are combined. While the
Usability report is performed only once or twice, the SEO
Analysis is performed on a monthly or quarterly basis.
How would it benefit my website?
Having quality content on your website is important
to customer satisfaction, but writing code and content to
also accommodate the search engine spiders assists more potential
customers in landing there in the first place. Caring for
your customers' experience on your website and aiming for
specific search engine ranking results together greatly increase
the effectiveness of your marketing tool.